ExactDrive Advertising News

9 Startup Founders On How To Overcome Your Fear Of Failure

Posted by Tim Nichols

Jun 23, 2015 8:51:00 AM

ExactDrive was recently interviewed by Giga StartupsFounded in 2013, GigaStartups is one of the leading global voice on emerging technologies. Their publications aims to provide deep insight on disruptive companies and trends.

Most of us experience fear every single day. While some people spend their whole lives avoiding fear, running away from it any way they can, others decide to take it on, fight against it, and develop the necessary skills for overcoming it.

By the very nature of the entrepreneur’s game, fear will become a central force that must be reckoned with. Most of the time, the entrepreneur’s number one fear will be that of failure. What if I don’t succeed? What I’m just wasting my time on a failed idea? These are legitimate concerns, they must be addressed in a rational, controlled manner because without a rational approach, fear takes over, and will leave its victim debilitated.

We spoke with some entrepreneurs about what strategies they have used to overcome their fear of failure and continue on towards their goal of building a successful business.

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Topics: Company News, Interviews, Entrepreneur, Fear Of Failure

8 Pieces of Advice For CEOs That Need To Scale Their Startups

Posted by Tim Nichols

May 26, 2015 7:31:00 AM

ExactDrive recently got interviewed by Young Upstarts, a leading business and startup news source.

A startup’s ability to scale its services in response to increasing demand is one of the most important factors in determining its success. While certain processes and strategies may have worked for a business early on, a rapidly increasing customer base and the increased bandwidth needed in response will often bring those very same process to their natural breaking point.

As such, its important for every startup to develop its services with the anticipation of success, creating a plan for how to scale when the time comes. If no such plan is in place, its best to develop one as soon as possible in case your inability to keep up with demand begins affecting the quality of your services.

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Topics: Company News, Interviews, Entrepreneur, Startups, Strategies, Young Upstart

6 Promotional Strategies That Drive Up Sales Leads Without Affecting Value

Posted by Tim Nichols

May 21, 2015 9:00:00 AM

ExactDrive had the pleasure of being interviewed by Digital Connect Mag, who was started by a group of tech enthusiasts with the sole purpose of helping consumers, businesses and IT professionals. They aim to cover pretty much every topic under the sun which is related to Technology, Business and Information Technology.

Generating leads is one of the most critical tasks for any startup. Whether your looking to scale your services and grow your customer-base, or you just had a bad month and desperately need the revenue, developing strategies that drive up sales leads will be one of the most important factors in determining your startup’s success. Effective lead generation however often involves offering your services for lesser value, which may be worthwhile in the short term, but is by no means sustainable in the long run. To see what other alternatives exist, we spoke with six different startup founders and asked what their favorite promotional strategies are that drive up sales leads without affecting the value of their services. Here’s what they had to say.

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Topics: Company News, Interviews, Strategies, Promotional Strategies

10 Steps to Take When Company Growth Stagnates

Posted by Tim Nichols

May 20, 2015 9:23:00 AM

ExactDrive was recently interviewed by StartupNation, a premiere source of information and resources for small business owners looking to start or grow their business.

Startups, like any business, cycle between periods of stagnation and growth. At times, everything goes according to plan, and the only thing left to do is focus on maintaining consistency and scaling your services. Other times, for one reason or another, company growth stagnates and the team as a whole must focus on retention and figure out how to jump start the growth cycle again.

Though these stagnations are certainly frustrating, they are an important part of any startup’s lifecycle as they provide an opportunity to reflect on what you as a company need to do to better your services. We spoke to 10 founders at different stages in their careers and asked what actions companies should take during periods of stagnated growth. Here’s what they had to say.

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Topics: Company News, Interviews, Startups, Strategies, Stagnate Company Growth, StartupNation

6 Strategies for Managing and Achieving Long-term Company Goals

Posted by Tim Nichols

Apr 26, 2015 10:00:00 AM

The ability to effectively manage and keep track of long-term company goals is one of the most critical factors contributing to a young startup’s success. Doing so successfully however is more difficult than one might imagine, especially considering the numerous obstacles and opportunities for distraction that arise during the course of scaling a business.

Startups that are doing well are often tempted into taking more projects than they can realistically manage, taking energy and resources away from existing clients and undermining its ability to retain its customer-base. For startups that are underperforming on the other hand, worrying about the company’s long-term trajectory can seem irrelevant compared to the day-to-day struggle of simply staying afloat.

We spoke with five startup founders and asked what their best advice was for achieving long-term company goals, here’s what they had to say.

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Topics: Company News, Interviews, Entrepreneur, Startups, Company Goals, Strategies

5 Ways To Encourage Creativity Innovation Among Your Employees

Posted by Tim Nichols

Apr 16, 2015 9:29:00 AM

This article was originally published by TechNoven.com, a leading Tech Style Magazine navigator.

Encouraging and fostering innovation among a startup’s employees can often be one of the most important factors in accelerating a company’s growth trajectory. While its often assumed that the CEO should be the one responsible for coming up with ideas that generate growth, it is the employees that are in the best position to know what is working and what isn’t. Most successful startups recognize this and provide a space for employee’s to suggest ways that the company can continually improve.

Doing so not only encourages employees to be proactive and seek ways to improve the company, but also fosters a company culture that encourages innovation and creativity. We spoke to 5 different startup founders and asked what the methods they use for encouraging innovation among their employees, here’s what they had to say.

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Topics: Company News, Interviews, Entrepreneur, Startups, Employees

7 Tips For Accurately Pricing your Startup’s Product & Services

Posted by Tim Nichols

Apr 15, 2015 9:05:00 AM

This article was originally published on a leading professional marketing blog, BloggerIdeas.com.

At the heart of any discussion about a startup’s product or services is the question of value. How much value does your startup’s solution provide for its clients? How many hours of work does it save them? Is it something they could do themselves or are your services unique? These questions determine not only if your startup will achieve profitability, but how much you can fairly charge for your services in the event that it does.

Pricing your company’s services is a delicate process that must take into account a multitude of factors. We spoke to seven successful founder’s at different stages in their careers and asked what their best advice was for accurately pricing a startup’s product and services.

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Topics: Company News, Interviews, Entrepreneur, Startups, Products and Services

8 Ways to Foster Professional Development Among Your Employees

Posted by Tim Nichols

Apr 14, 2015 8:26:00 AM

This article was originally published on a leading technology blog, Technected.com.

A startup is only as capable as its employees, and as such, its important that founder’s invest as much in their employee’s professional development as in their own. The reasons for doing so vary. On an immediate level, encouraging professional development among your employees will reap enormous benefits for your business. Whether its a class on social media management, a photoshop tutorial, or a programming workshop, any steps you take to facilitate new skill development among your employees will add immediate value to your company. Equally as important is the fact that doing so fosters a company culture that encourages entrepreneurship and innovation. While this is less visible than the former, it shows that the company views the professional development of its employees as important as the development of its business.

We spoke to eight different startup founders and asked how they facilitate professional development among their employees. Here’s what they had to say.

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Topics: Company News, Interviews, Entrepreneur, Startups, Professional Development

10 Leadership Style Secrets From Successful CEOs

Posted by Tim Nichols

Apr 6, 2015 9:51:39 AM

ExactDrive recently had the opportunity to be interviewed by Techiestuffs, which is a rapidly growing Tech blog which strives to provide a timely and quality Tech updates.

A startup is only as good as its leader, and having a bold leadership style is often the determining factor behind a startup’s success. Not only will a CEO’s style set the pace for the rest of the company, but it will also determine the degree of respect and trust that a startup’s employees have for it. Though leadership styles vary greatly, and there’s no single correct one, there are some universal traits that set great CEOs apart from their not so remarkable counterparts. We asked 10 CEOs of successful startups what the key elements of their leadership style were, and how they led to their startup’s success. Here’s what they had to say.

1. Pace-set in Moderation

Since ExactDrive already has a motivated and talented team it has proven easiest for me to maintain a pacesetting leadership style. In the online advertising industry you need quick results and fast turnarounds and this leadership style tends to produce such outcomes. However, experience has taught me that solely using a pacesetting leadership style can sometimes generate feeling of being overwhelmed while stifling innovation.

Tim Nichols, ExactDrive

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Topics: Company News, Interviews, Entrepreneur, Startups

Successful Entrepreneurs Recommend You Read The Following Books

Posted by Tim Nichols

Apr 3, 2015 9:00:00 AM

ExactDrive recently had the opportunity to be interviewed by The Startup Journal, which is a platform for Indian startups to showcase their innovation and creativeness to a wide entrepreneurial community. The Startup Journal is dedicated towards fostering entrepreneurial culture.

"He who knows only his own generation remains forever a child." Those were the words written above the library at my alma mater, and while they rang true at University, they have proven exceptionally true in the startup environment. Launching a startup is largely an exercise in trial error, and regardless of how much experience one has, its always advisable to keep learning and seeking the advice of those who came before you.

Often, entrepreneurs become jaded after their first successful launch, and assume that all other entrepreneurial endeavors will follow the same path. In doing so, they limit themselves greatly in their ability to respond creatively when things don’t go as planned, and more importantly, fall behind in an industry where it pays to be well-read. The difference between failure and success in the startup ecosystem often comes down to an entrepreneur’s willingness to keep learning about their constantly changing environment, and as such, its advisable to read as much as possible to stay up-to-date. We spoke with 12 successful startup founders and asked what book all entrepreneurs should read and why. Here’s what they said.

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Topics: Company News, Interviews, Entrepreneur, Startups

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