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Apr 30, 2015 8:48:00 AM

ExactDrive Partners With Proximic For Precise Contextual and Audience Targeting

You may have heard of the phrase ‘big data’. Well, Proximic are big data experts and ExactDrive is happy to be an longtime active partnerBig data is in front of our eyes every day, but are you even aware of it? And if you are, perhaps you’re not using it properly? The key to big data lies in having the skill tointerpret it and apply it correctly to your business. Put simply, Proximic will help you get to grips with your data in order to transform your ad campaigns and deliver better results.

Proximic have a company ethos that’s all about handing control back to people. That stance underpins everything they do.

When faced with the prospect of creating a digital advertising campaign, there are so many options these days. Display, mobile, video, blogging and the like. Then there are the demands of assessing a campaign and working out your ROI, not to mention strategic planning for the future. Also, let’s not forget that every business has different market requirements and digital challenges. There’s nothing quite like a million and one jobs to make you feel intimidated, eh?

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