ExactDrive is excited to be included in a recently article posted on Forbes.com. Post written by Kelsey Gusho of ExactDrive Inc.
As marketers across the globe have learned, video has become one of the most effective ways to engage an audience. A few months ago, AdAge reported that Amazon is experimenting with video ads, which are muted and played automatically, for “otherwise static” product listings. These 10 to 15-second silent ads allow brands to promote their products and special deals.
Because a lot of mobile video content is watched on mute, marketers now need to focus on creating highly engaging visual content that hooks a viewer without the aid of sound. Below, nine Forbes Agency Council members explain how to do it.
Members of the Forbes Agency Council weigh in.IMAGES COURTESY OF FAC MEMBERS.
Full article can be found here.