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ExactDrive is excited to be included in a recently article posted on Forbes.com. Post written by Tim Nichols of ExactDrive Inc.

Many brands now use an inbound marketing strategy for reaching their audience. This means drawing potential customers in and driving traffic to a specific landing page through engaging, relevant content.

While content marketing can be highly effective when done right, even the best marketing assets can suffer in the face of information overload. To cut through the clutter and reach an audience that's already overwhelmed by content, you need a strong point of differentiation.

Below, 10 members of the Forbes Agency Council explain how to create a content marketing strategy that truly resonates with your target market.

10 Ways To Differentiate Your Inbound Marketing Content Strategy

Members of the Forbes Agency Council offer their best tips.IMAGES COURTESY OF FAC MEMBERS.

 
Full article can be found here.
 

Topics: Content Marketing, Forbes, Forbes Agency Council, Inbound Marketing

Tim Nichols

Written by Tim Nichols

Tim Nichols is a founding partner at ExactDrive, a digital media buying agency with white label, reseller and managed service options available. ExactDrive plans, manages, and optimizes online advertising campaigns with the objective of delivering measurable value and empowering clients to find precisely targeted audiences. ExactDrive has offices in Minneapolis, MN, Milwaukee, WI and SouthWest Florida.

Tim Nichols is also a contributing author on Forbes.com.

Gain Control.

Founded in 2011, ExactDrive is a data-driven digital media buying and planning agency. We’re always on the lookout for motivated ad agencies and businesses with a growth and improvement mindset. The more successful you are, the better your business will grow and ExactDrive is here to help.
 
ExactDrive works best when paired up with an ad agency or business that is looking to optimize and enhance its service offering and campaign performance. It's important to us not just how much you spend, but where your money goes - we love diversifying our efforts across various digital media channels to maximize return on ad spend.
 
Whether you want to raise awareness, incite action or open new channels, ExactDrive works behind the scene to deliver results so you can focus on operational imperatives. As a result, we become extensions to your daily ad operations and can be trusted with any digital media need because deep knowledge is always at hand.
 
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